Fendi S/S 2011

A casual and fresh look at Fendi. German designer Karl Lagerfeld and Italian designer Silvia Fendi Venturini created a collection had great elements of a couture collection with tremendous workmanship but maintained a casual relaxed attitude. A great attention to detailing in the fabrics was made in the rubber stamped organza, woven leather pieces and waxed nylon. Lagerfeld infused his German skills to the geometric cuts and ideas this season. It was all about the geometric form made with soft materials giving a free flowing sensation to each piece. The color palette for the collection was colorful and bright and inspired by the colors of the sunset. Shift dresses had immense volume with large proportioned sleeves, blouses and asymmetrical shirts were relaxed and free flowing. There was great innovation in the fabrics in the dramatic red dress in waxed nylon. The Fendi look had ladylike sophistication with a relaxed spring attitude.

The show was held at via Sciesa show space with what appeared to be a cappuccino stained backdrop and similar to the same design on the invites to the show. The soundtrack for the event was provided by the French DJ Michel Gaubert who sampled drumbeats and pulsing sounds from the 1970's erotic films. Polish model Anja Rubik opened the show in a white dress with a drawstring waist that had relaxed shoulders and sleeves. Amongst the relaxed white pieces was a colorful sensation of prints, detailing and cuts. Innovation with fabrics was the key element in a great number of pieces. The atelier like treatments of woven leather skirts, micro-flowers sewn on cocktail dresses and treated leather on a few pieces.

The red dramatic dress that was made in waxed nylon was greatly admired in the collection. Razor thin cocktail dresses embellished with micro-flowers were also very appealing. The vivid colors offered the bags and clutches were notable and created by Silvia Fendi Venturini, a second generation at Fendi.

Infusing a casual fresh look with couture like qualities was the key element to creating a successful collection at Fendi. The duo Karl Lagerfeld and Silvia Fendi Venturini brought a masculine and feminine approach to a collection that innovative and carefree. This collection displayed an immense amount of quality with the great detailing s and innovation with fabrics. The Fendi women has great sophistication and appreciation for luxury and quality. -Brent Billiman, Milan, Italy.


Luca Bruno Photo: Model Karlie Kloss for Fendi SS11


Luca Bruno Photo: Model Anja Rubik for Fendi SS11


Luca Bruno Photo: Model Anna Selezneva for Fendi SS11


Luca Bruno Photo: Model Magdalena Frackowiak for Fendi SS11


Luca Bruno Photo: Model Samantha Gradoville for Fendi SS11


Luca Bruno Photo: Model Kendra Spears for Fendi SS11


Luca Bruno Photo: Model Kasia Struss for Fendi SS11


Luca Bruno Photo: Model Daria Strokous for Fendi SS11


Luca Bruno Photo: Model Jacquelyn Jablonski for Fendi SS11


Luca Bruno Photo: Model Freja Beha Erichsen for Fendi SS11


Luca Bruno Photo: Model Kendra Spears for Fendi SS11


Luca Bruno Photo: Model Constance Jablonski for Fendi SS11