Saturday, February 13, 2010

BCBG Max Azria F/W 2010

An abundance of layers at BCBG Max Azria. Tunisian designing couple Max and Lubov Azria took a step in a different course from last season’s youthful and vibrant collection. This time around they took inspiration from the 1960’s and the James Cameron science fiction film, Avatar. The entire collection was completely clean cut with nice layers of silk that came in chic geometric color blocked silhouettes paired with relaxed knit tops. The dresses had a carefree sensation comparable to a nicely fitted t-shirt. Every piece in the collection was exceptionally comfortable and entirely wearable in summer as well. The 1960’s inspired the clean and modern impression. The sci-fi element was perceptible in the intense colors of yellow and blues that stood out amongst the black, grey and white. Various pieces would have been a perfect wardrobe for a modern day women working on the “Star Trek’ voyager.

The event was held at the Bryant Park tents and the first show of the season kicking of New York Fashion Week. Model Anastasia Kuznetsova opened the show in a white silk dress paired with a relaxed kit top cinched with a wide elastic belt. The fabrics were incredibly light weight and thin but remained extremely warm and disparate from the ordinary winter bulky layering of heavy winter pieces. Asymmetrical color-blocked dresses layered with knit tops were paired with loose black trousers giving a nod to the 1960’s clean cut sentiment. There was also a great attention to details with sequins that were sewn into tulle and there was accordion pleats placed in the paneling on various pieces.

Admired pieces in the collection were the silk dresses that felt tremendously light and would also work well at the end of summer. The knit tops that came in various intense colors of blue and yellow were also very appealing and distinct. Every piece in the collection was extremely carefree and could be all interchangeable.

Tremendous comfort and style is what Max and Lubov Azria have given their customer. This collection is entirely carefree and no matter piece is selected everything is interchangeable. The BCBG Max Azria woman is comfortable and stylish and ready to conquer the future even if she is going to be taking a journey into space. –Brent Billiman, New York City, USA.


Luca Bruno Photo: Model Frida Gustavsson for BCBG Max Azria


Luca Bruno Photo: Model Patricia van der Vliet for BCBG Max Azria


Luca Bruno Photo: Model Abbey Lee Kershaw for BCBG Max Azria


Luca Bruno Photo: Model Ann Kenny for BCBG Max Azria


Luca Bruno Photo: Model Sigrid Agren for BCBG Max Azria


Luca Bruno Photo: Model Anastasia Kuznetsova for BCBG Max Azria


Luca Bruno Photo: Model Sigrid Agren for BCBG Max Azria


Luca Bruno Photo: Model Anastasia Kuznetsova for BCBG Max Azria


Luca Bruno Photo: Model Lisanne De Jong for BCBG Max Azria


Luca Bruno Photo: Model Jac for BCBG Max Azria

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